WE'RE YOUR GATEWAY TO SOUTH KOREA. AN EXTENSION OF YOUR BRAND IN EAST ASIA.
Since our foundation in 1990, we’ve become experts in the importation, localisation, and distribution of foreign brands in South Korea. Today we work with over 40+ brands created and crafted by over 20+ partner producers, independent/private bottlers, breweries, wineries and distilleries spanning four different continents. Always with a focus on premium alcoholic beverages.
From all the intricacies related to product compliance with local laws, to creating and implementing realistic sales and marketing strategies, we work with our partner producers every step of the way to ensure that we get their product in the right channels, with the right support, at the right time.
Our relationships with our partners span decades, and we take immense pride in becoming an extension of your brand in South Korea.
Read more about our company history here.
Founded in 1990 we’ve been in the import business for over 30 years. This has allowed us to gain invaluable experience in what sells, and more importantly; how to sell it.
We import and distribute 40+ brands from independent bottlers, private label brands, breweries, wineries and distilleries based in Asia, Europe and the Americas.
70% of our distribution is carried out in the on-trade. Although the pandemic did have an impact on our channel distribution split throughout 2020 & 2021.
The remaining 30% of distribution is carried out in the off-trade, with a focus on premium department stores, mid-range supermarkets and independent liquor stores.
OUR BRANDS & PARTNERS.
Over the past three decades we’ve worked hard to build an enviable brand portfolio, visiting places near and far in search of the very best. Since our foundation in 1990 we’ve focused mainly on Japanese imports, however since 2020 we have expanded our horizons and began to form partnerships with producers in Europe, South America and North America, too. Today we work with over 40+ brands, from around 20+ producers. Below is a list of our current partners.
Europe:
- Belgium: Chimay Trappist Beer
- UK: The Port of Leith Distillery (Lind & Lime Gin)
- Republic of Ireland: Powerscourt Distillery (Fercullen), Walsh Whiskey (The Irishman, Writers’ Tears), Sliabh Liag Distillers (The Legendary Silkie, An Dúlamán Gin), Irish Whiskey Glass Company, (Túath)
Asia:
- Japan (Saké): Niigata Hakuryu, Morita, Kirin, Niigata Meijo, Koyama Honke, Tomio, Senjyo, Meijo Schuzou.
- Japan (Shōchū): Miyazaki Honten (Kinmiya), Takahashi Shuzo (Shiro, Kumamon), Sapporo Shusei, Sakurao Distillery, Iseman.
- Japan (Plum Wines): Choya
North & South America:
- Chile: The Survalles Wine Group (Toro de Piedra)
- USA: Westward Whiskey
OUR CHANNEL DISTRIBUTION PARTNERS.
Our current channel distribution split is roughly 70/30, in favour of on-trade. We have traditionally focused on Japanese-style eateries, popular in South Korea. However, since 2020, we have broadened our client-base in the on-trade and have been catering to a growing number of high-end malt & cocktail bars, western-style restaurants, cafes and a number of hotels and resorts. Comparatively, the off-trade side of our business is mostly focused on premium department stores, supermarkets, independent liquor stores, hypermarkets and increasingly popular ‘click and collect’ services, too – an alternative to conventional online sales channels, which are prohibited in South Korea for all imported alcoholic beverages.
Although our network of wholesalers and trade partners is extensive, a cross section of our more internationally known off-trade client-base is as follows.
